Creative | Marketing | E-commerce

I'm Gregory Cannon, a marketing and e-commerce consultant with 20+ years of experience helping DTC brands scale revenue and build smarter customer funnels. With a background spanning commercial photography, creative direction, and e-commerce leadership in women's apparel and accessories, I bring a rare blend of creative instinct and performance-driven strategy. I've driven 3X revenue growth, scaled email programs, and owned the full stack — paid media, Shopify operations, CRO, and lifecycle marketing — for brands from early-stage to established.